SURVEY TEMPLATE

Website Feedback Survey

Learn more about why people visit your website and whether you are delivering the user experience they expect. The Website Feedback Survey template collects voice of customer (VoC) feedback from your website visitors and provides a meaningful gauge of the overall effectiveness of your online strategy.

CATEGORY
Market Research
TIME TO COMPLETE
3 minutes (approx.)
NO. OF QUESTIONS
14
Spark engagement with a seamless website

Website surveys are a powerful way to uncover visitor insights that can lead to improved web performance. The key to a successful survey is asking the right questions at the right time – and when visitors are actually on your website, they’re more likely to share their feedback.

When you engage your online visitors with the Website Feedback Survey template or your customized variation, they’re an endless source of highly relevant, actionable insights. Going beyond the quantitative analysis of web analytics tools, the survey provides a forum for suggestions and a channel for customer insight.

Web analytics tools are good for reporting customer behavior (e.g., traffic, time-on-page, product preferences, etc.), but because your actual customers are engaging with your product, service, or solution, you’re capturing insights that matter. Whether you’re concerned about content, design, or overall experience, collecting feedback via the Website Feedback Survey is one of the most effective and manageable ways to optimize your customer experience.

Benefits of Website Feedback Surveys
1.Gain nuanced insights into your customer persona
2.Understand the behavior and browsing patterns of your key audience
3.Identify target audience preferences and concerns
4.Spot UI and UX blindspots for a more seamless customer experience
How to use this survey template?

Once you sign in to your Sogolytics account, simply select a template from the bank to get started. Edit, add, or remove questions as per your needs, and create the survey you need easily.

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FAQs

How does a survey template work?

A survey template is a professionally designed questionnaire designed to meet the specific goals of the identified project type. The structure, questions, and answers have been carefully developed to enable users to connect with the right audiences to achieve the appropriate purpose. This template is already built and waiting within the Sogolytics platform, saving time in both the generation of ideas and actual development of the survey. Survey templates also provide a source of inspiration for those uncertain where to begin or seeking guidance and new insights on existing projects.

Can I customize a survey template before I launch?

Yes! While a template provides a solid starting point, most users will choose to customize the survey template before launching. Customization may include adding or removing questions or answers, modifying text, and revisiting logic, pre-population, or other functionality. Visually, a template may also be customized to reflect the appropriate branding, such as a logo, colors, and styles.

How can I get this survey template?

If you don’t already have a Sogolytics account, click “Try This Template” below. You’ll receive a copy of the template in your inbox and you’ll also complete sign-up for a free Sogolytics account. When you log in to the account, the template will be ready and waiting for you to get started.

Where can I find survey templates in my Sogolytics account?

If you already have a Sogolytics account, you’ll find the Template Bank on the home screen when you log in. You’ll also see the option to start from a template every time you create a new project. Create a project on the home screen, from All Projects, or while you’re working on another project. Interested in just a few questions from a specific template? Add them to the Question Bank in your account and re-use them when and where they work best.

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