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What can you learn from market research?
Just about everything.
Customize each conversation
While the efficiency of market research surveys makes them popular, market research tools must maintain a personal touch.
- Advanced skip logic and branching rules ensure each participant only sees relevant questions and answers
- Pre-filled data enables you to conduct market research analysis and segmentation using info you already know
- Enable guaranteed anonymity as appropriate to encourage participants to share completely candid feedback
Build your brand
Whether you’re connecting with current customers, market research panels, or new prospects, remember that each outreach shapes your brand identity.
- Customize the style of each market research survey you design, from logos to hex codes and all points between
- Style beautiful HTML emails that convey your brand clearly and confidently
- Explore our market research templates for inspiration, then customize to meet your needs
Uncover insights with deep analytics
Market research and analysis go hand in hand, meaning that your marketing analysis tool must deliver data you can use.
- Utilize best practices in market research analysis to drill down on insights from those who know best
- Filter and segment results to closely examine the differences and similarities between key groups and personas
- Share dynamic results with key team members in real time
- Export presentation-ready reports that make you and your market research look great
“Highly recommend.”
“Amazing support, robust enterprise-grade survey platform...”
“Easy to use.”
“Even the least technical people on our team can create a survey with ease.”
Frequently Asked Questions
01
Can I use Sogolytics to conduct market research?
+Of course! If you’re just getting started, check out our market research templates. If you already have your market research questions ready to go, build your own market research survey quickly and easily in the Sogolytics platform.
02
Should I use AI for market research or market research tools?
+AI for market research is an exciting area of opportunity, but be sure that the AI you’re using is well trained! Market research tools are designed to help you collect and analyze feedback from real people, and that won’t change, no matter how great your supplemental technology may be! We love AI for market research in areas like creating a survey with AI and even analyzing results, but remember to keep your market research human, too. 😉
03
What makes Sogolytics stand out as a marketing analysis tool?
+Check our reviews! Sogolytics clients highlight the intuitive user experience of the platform, as well as its powerful reporting. While you don’t need to be an expert to conduct market research analysis, the right marketing analysis tool can make you look like an expert!
04
Does Sogolytics offer survey panel or on-demand audiences for market research?
+Yes! Connect with our team to learn more about how we can help you to get more participants to power up your market research and analysis.
05
What Sogolytics plan do I need to conduct market research?
+From Basic to Premium, our plans offer a wide range of features to support your market research. Start with a free no-risk trial to explore your options, or contact our team to learn more about Enterprise-level market research solutions.
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