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Best Practices
Retail
What’s Driving Holiday Retail Sales in 2022?
The customer experience in the retail environment jumps to a new level of intensity as the holi...
Gordon Polovin
October 22, 2022 | 6 MIN READ
Best Practices
Employee Engagement
How to Manage Team Conflict at Work
Any effective manager knows the importance of giving employees autonomy. Yet you can’t be ent...
Jenn Goddu
October 19, 2022 | 6 MIN READ
Best Practices
Event Planning
How to Host Critic-Ready Events in a Post-Pandemic World
At the risk of sounding dramatic: The world has vastly changed in the last three years. We now ...
Cherie Foo
September 30, 2022 | 6 MIN READ
Customer Experience
Are You Cashing In On Your Brand Equity?
From a marketing perspective—and far beyond—brand equity is the value of the brand itself. ...
LeTeisha Newton
May 18, 2023 | 7 MIN READ
Best Practices
Customer Experience
Do Businesses Need a Chief Experience Officer (CXO)?
It's clear that being a truly customer-first business brings tremendous benefits in terms of cu...
Jake Burgess
September 27, 2022 | 6 MIN READ
Customer Experience
Financial Services
Real Estate Investment: Public REITs vs. Private Funds
We hear over and over again that real estate is a smart investment, but it's also a big one. Fo...
Gordon Polovin
August 29, 2023 | 14 MIN READ
Best Practices
Healthcare
Do Primary Care Physicians Still Play A Vital Role?
Quick: Who's your primary care physician? In the past, "the family doctor" was probably someone...
Gordon Polovin
September 19, 2022 | 7 MIN READ
Best Practices
Employee Engagement
How to Use Storytelling for Employee Engagement Success
Storytelling has been around since the dawn of time. From cave paintings and mythology to folkl...
Jenn Goddu
September 7, 2022 | 5 MIN READ
Best Practices
Event Planning
6 Event Registration Tips to Get Attendees RSVPing “Yes”
Here’s what many folks don’t realize: Planning an event isn’t solely about project manage...
Cherie Foo
August 31, 2022 | 6 MIN READ
Best Practices
Consulting
Market Research
7 Market Research Pitfalls to Avoid
Getting to know your clients’ and potential customers’ preferences and buying patterns requ...
Jenn Goddu
December 2, 2022 | 4 MIN READ
