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Showing results for : digital marketing
Customer Experience
Market Research
The Power of Digital Consumer Engagement in Driving Brand Growth
Is "digital consumer engagement" only a conversation for B2C businesses? Or can this term be ex...
Gordon Polovin
July 15, 2024 | 8 MIN READ
Best Practices
Customer Experience
How Businesses Should Navigate Social Media in 2025
Social media is no longer social. The big names like Instagram, Facebook and TikTok have evolve...
Jake Burgess
December 20, 2024 | 5 MIN READ
About Sogolytics
Is Technology Really Delivering Better Consumer Experiences?
In the heart of the digital age, technology has become an omnipresent force that shapes the way...
Cherie Foo
November 17, 2023 | 7 MIN READ
Best Practices
Customer Experience
Market Research
Retail
6 Free or Low-Cost Ways to Market a Business
If you’ve ever run PPC (pay-per-click) campaigns on Facebook or Google, you’ll know that pr...
Cherie Foo
January 11, 2023 | 6 MIN READ
Best Practices
Customer Experience
Marketing A New Business: Your First Customers
If you’re starting a new business or launching a new product, it can feel like the most diffi...
Cherie Foo
June 11, 2024 | 9 MIN READ
Best Practices
Customer Experience
Market Research
CX Culture and Your SEO Strategy
Customer experience in modern times cannot escape some online engagement, and in many cases, en...
Gordon Polovin
January 15, 2022 | 6 MIN READ
Customer Experience
Sales Enablement and How It’s Changing B2B Customer Experience (CX)
Traditionally, businesses selling products and services to other businesses (commonly referred ...
Gordon Polovin
January 4, 2022 | 6 MIN READ
Customer Experience
What Is Customer Engagement Marketing?
Good marketing gets the job done, sometimes without drawing attention to itself at all. Done we...
Gordon Polovin
August 7, 2023 | 9 MIN READ
Customer Experience
The 5 Biggest CX Disruptors in the Digital Era and Their Impact on Customer Loyalty
Want more customers -- and more loyal customers? Of course.Customer experience (CX) in comp...
Gordon Polovin
May 8, 2023 | 11 MIN READ
General
Market Research
The Flood of Content and Why We Can’t Stop Creating More
As the 2020 pandemic leaks into 2021, one trend stands out. People sheltering at home need cont...
Kathy Edens
March 28, 2024 | 6 MIN READ