General

Survey Types

Top 10 Online Survey Analysis Tools in 2025

Many hard-nosed CEOs and COOs, when they see a title like this, ask the question, "Why do I nee...

Gordon Polovin

January 28, 2025 | 10 MIN READ

Best Practices

Healthcare

6 Ways Big Data is Transforming Healthcare

Hospitals, private practices, university medical research units, and pharmaceutical labs strive...

Gordon Polovin

February 23, 2024 | 11 MIN READ

Best Practices

Customer Experience

Why Sentiment is Key to CX Analysis

Customer experience analysis, or CX analysis, involves studying the ways in which potential and...

Patrick Grieve

February 8, 2023 | 5 MIN READ

Customer Experience

Market Research

Types of Statistical Analysis

Businesses far and wide regard digital data as their most valuable asset in competitive markets...

Gordon Polovin

August 20, 2021 | 6 MIN READ

Best Practices

Feature Focus

Vax, Masks, and The Space Between: Sharing Meaningful Study Results

In any interesting study, analyzing the results can go on and on and on. It's like wandering th...

Melissa Krut

July 24, 2021 | 5 MIN READ

General

How to Identify the Validity of Data-Driven Claims

There's this clip of comedian Bill Burr on Conan talking about how he won’t listen to his fri...

Adam Spencer

July 21, 2023 | 5 MIN READ

Best Practices

Feature Focus

Vax, Masks, and The Space Between: Studying Behavior, Perception, and Analysis

If it's news to you, I'm sorry to have to be the one to tell you: Some people collect data with...

Melissa Krut

July 13, 2021 | 6 MIN READ

About Sogolytics

Feature Focus

Score More: Percent Favorable

With Weighted Score and Net Intent covered in our previous blogs, we’re rounding out the Scor...

Kendall Place

June 7, 2023 | 3 MIN READ

Best Practices

Employee Engagement

How to turn any survey into an inclusivity survey

In the wake of the #MeToo movement and the historic reckoning on racial justice over the summer...

Steven Frost

October 29, 2020 | 4 MIN READ

Market Research

Market Segmentation – A critical component of company strategy and ROI success

What is Market Segmentation? Ready to make the most of what you've got? Using market segmentat...

Gordon Polovin

May 7, 2024 | 10 MIN READ