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Showing results for : CX
Customer Experience
Feature Focus
Beyond Surveys: The Age of Proactive Feedback Management
Businesses are scrambling to up their customer experience game. Research constantly emphasizes ...
Disha Sanghvi
March 26, 2021 | 5 MIN READ
Customer Experience
Employee Engagement
CX Expectations and How They Impact Employee Experience
Employee experience has come to be viewed as a strategic area for companies to drive value. Whi...
Jenn Goddu
June 8, 2023 | 7 MIN READ
Customer Experience
The 5 Biggest CX Disruptors in the Digital Era and Their Impact on Customer Loyalty
Want more customers -- and more loyal customers? Of course.Customer experience (CX) in comp...
Gordon Polovin
May 8, 2023 | 11 MIN READ
Customer Experience
General
How CX Expectations Shape Our Human Experiences
Consumer behavior changed in 2020. Really, we had to adapt in all areas of our lives. One const...
Jenn Goddu
March 13, 2021 | 6 MIN READ
Customer Experience
Technology
Using Technology to Improve CX—Without Losing the Human Touch
In the world of customer experience, a neutral interaction is worth as little as a negative one...
Jake Burgess
June 8, 2023 | 6 MIN READ
Customer Experience
Market Research
Making Marketing Memorable: How to Create Impactful Brand Strategies
Drive urgency, foster loyalty, and create lasting narratives that propel brand growth with effe...
Disha Sanghvi
July 14, 2023 | 5 MIN READ
Customer Experience
Market Research
How to Solicit Customer Feedback
Just as no man is an island, no business can go it alone. You may have the greatest product or ...
Jenn Goddu
August 25, 2023 | 7 MIN READ
Customer Experience
Market Research
The Key Psychographics That Drive B2B Decision-Makers
The B2B marketing arena is a massively complicated network of customer touchpoints that busines...
Gordon Polovin
June 8, 2023 | 7 MIN READ
Customer Experience
How Legacy CX Metrics May Be Ruining Your Customer Experience
Companies rely on metrics to explain how well their customer service is performing. In theory, ...
Jake Burgess
June 3, 2023 | 5 MIN READ
Customer Experience
Market Research
B2B Customer Journey Touchpoints That Can Make or Break Your Marketing Strategy
B2B customer experience (CX) ratings tend to fall short of expectations versus similar assessme...
Gordon Polovin
June 5, 2023 | 7 MIN READ