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Customer Experience
Market Research
The Power of Moments: Creating a Hyper-Personalized Customer Experience
Customers are always on the lookout for businesses that strike a connection with them. It’s n...
Disha Sanghvi
March 27, 2023 | 4 MIN READ
Customer Experience
Employee Engagement
The Online Suggestion Box: A Robust Feedback Tool for Customers and Employees
Why is employee and customer feedback important?
A company’s ROI connects closely to retaini...
Gordon Polovin
June 3, 2023 | 7 MIN READ
Employee Engagement
General
Making the Implicit Explicit: The Impact of Virtual Work on Communication Style
What is more important when working remotely or virtually: written, verbal, or visual communica...
Kathy Edens
June 8, 2023 | 6 MIN READ
Customer Experience
Employee Engagement
Making the Most of Micro-Moments When Everyone’s a Bit Rusty
When I originally wrote this post, I noted that we were at an especially strange point in deali...
Melissa Krut
September 4, 2023 | 7 MIN READ
Customer Experience
5 Customer Experience Lessons We Can Take From 2020
It’s easy to think that the average consumer has radically changed over the past 12 months. B...
Jake Burgess
December 2, 2022 | 5 MIN READ
Customer Experience
Customer Service Communication Challenges
In a hyper-competitive market with seemingly endless choices, customer experience is a critical...
Adam Spencer
April 2, 2021 | 6 MIN READ
Employee Engagement
What ‘Having Empathy’ Looks Like for the Companies Doing it Right
“Empathy is being concerned about the human being, not just their output.” - Simon Sinek
...
Jake Burgess
June 8, 2023 | 6 MIN READ
Customer Experience
Employee Engagement
CX Expectations and How They Impact Employee Experience
Employee experience has come to be viewed as a strategic area for companies to drive value. Whi...
Jenn Goddu
June 8, 2023 | 7 MIN READ
General
Market Research
The Flood of Content and Why We Can’t Stop Creating More
As the 2020 pandemic leaks into 2021, one trend stands out. People sheltering at home need cont...
Kathy Edens
March 28, 2024 | 6 MIN READ
Customer Experience
Market Research
The Key Psychographics That Drive B2B Decision-Makers
The B2B marketing arena is a massively complicated network of customer touchpoints that busines...
Gordon Polovin
June 8, 2023 | 7 MIN READ
