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Best Practices
Customer Experience
Professional Development
Why Over-Apologizing Is Bad For CX (And What to Fix Instead)
When results came in from the annual customer survey, Richard was shocked. What could be offens...
Ruma Malia
May 21, 2024 | 6 MIN READ
Employee Engagement
General
The Busy Manager’s Guide: Resource Management in a Fluid Business Environment
Raise your hand if you have too many resources.Anyone?Exactly.The problem of plenty...
Ruma Malia
August 9, 2024 | 5 MIN READ
Consulting
Customer Experience
Consulting Failures: What Not to Do
Consulting is a dynamic field that thrives on problem-solving, strategy, and collaboration....
Cherie Foo
January 11, 2024 | 9 MIN READ
Best Practices
Survey Types
Survey Metrics: Find Your Success Measurement
Sogolytics · Survey Metrics: Find Your Survey Success Measurement | Sogolytics BlogCast
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LeTeisha Newton
August 23, 2024 | 7 MIN READ
About Sogolytics
Best Practices
How to Get the Survey Participation You Need
As business coach Tony Robbins says, “The quality of your life is determined by the quality o...
Shrutika Desai
August 23, 2024 | 3 MIN READ
Best Practices
Customer Experience
Employee Engagement
Looking Back: Measuring Company Success
When trying to evaluate “success,” there are a million different key performance indicators...
Jake Burgess
January 25, 2023 | 5 MIN READ
Best Practices
Market Research
Target Audience 101: Find Your Ideal Customers
Regardless of the type of business you’re running, it’s important to figure out who your ta...
Cherie Foo
January 2, 2023 | 7 MIN READ
Customer Experience
Are You Cashing In On Your Brand Equity?
From a marketing perspective—and far beyond—brand equity is the value of the brand itself. ...
LeTeisha Newton
May 18, 2023 | 7 MIN READ
Best Practices
General
How Important is an Organization’s WHY?
Ever since Simon Sinek’s 2009 TED Talk went viral, “finding your WHY” has become extremel...
Jake Burgess
May 27, 2022 | 8 MIN READ
Customer Experience
General
Your Consumers Care About Social Responsibility. Do You?
There was a time when "corporate social responsibility" was seen as just some abstract jargon. ...
Gordon Polovin
March 31, 2022 | 8 MIN READ
