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Showing results for : brand development
Customer Experience
The 6 Known-Brand Reward Programs Creating CX Waves in 2025
Modern loyalty programs prioritize practicality, but to succeed, their designers must have visi...
Gordon Polovin
December 20, 2024 | 10 MIN READ
Customer Experience
Better Brand Experiences for Customer Retention and Loyalty
Let’s make one thing clear: Creating better brand experiences is not just a desirable goal; i...
LeTeisha Newton
December 22, 2023 | 8 MIN READ
Best Practices
Customer Experience
Marketing A New Business: Your First Customers
If you’re starting a new business or launching a new product, it can feel like the most diffi...
Cherie Foo
June 11, 2024 | 9 MIN READ
Best Practices
Customer Experience
Employee Engagement
Why Rebranding is Sometimes the Best Option
Your brand is the foundation of everything you do in your organization—from mission and visio...
LeTeisha Newton
September 24, 2022 | 7 MIN READ
Best Practices
Customer Experience
Understanding the Impact of Storytelling on Customer Experience
Ready for a sad-but-true story?Trust for all sources of information have recently hit recor...
Jenn Goddu
September 15, 2022 | 5 MIN READ
Best Practices
General
How Important is an Organization’s WHY?
Ever since Simon Sinek’s 2009 TED Talk went viral, “finding your WHY” has become extremel...
Jake Burgess
May 27, 2022 | 8 MIN READ
Best Practices
General
Data Integration and B2B Brand Development: How well are you protecting your data?
The digital era, the Internet of Things (IoT), social media, mobile apps, analytics, Big Data, ...
Gordon Polovin
April 18, 2024 | 7 MIN READ
