7 in 10 Americans said they were willing to spend more with companies they believe provide excellent customer service.*
In a hypercompetitive marketplace, delivering superior service is perhaps the most important driver of success and longevity. Nearly 70% of people will actually spend more money with those businesses that they believe deliver better service – about 14% more, on average. That additional revenue adds up quickly. If you’re losing sales to your competitors, or need to protect your market position, improving customer service performance can grow your bottom line. Creating open lines of communication with your customers will highlight those service areas which need attention and improvement.
Use Net Promoter Score (NPS) right on your website for a quick snapshot, or include surveys in your follow up with customers after a transaction or interaction. Put those Insights in context with our out-of-the-box reports and use the data to develop and deliver memorable experiences that increase customer satisfaction, loyalty, and advocacy.
Start learning more about your customers and how to improve their experience. Sogolytics CX lays the groundwork so you can started with a couple of clicks.
*Source: American Express Survey, 2011