Capture candid responses with
guaranteed anonymous feedback

Make it easier for your participants to speak freely by protecting their identity. Guaranteed anonymous feedback gives participants a safe space to share their thoughts - both positive and negative - to ensure that you get the answers you need to make decisions that matter.

Vague, useless feedback can be worse than no feedback at all! Get relevant data while protecting privacy with guaranteed anonymity.

Benefits of anonymous feedback

Evolving technology means that privacy concerns pop up regularly and people are (rightly!) cautious in sharing sensitive information. Anonymous feedback surveys allow your participants to share their candid responses with confidence.

Increase Response Rates

Participants who feel comfortable in their confidentiality will be more likely to respond to your surveys. Whether it’s the regular employee pulse surveys or even a market research product feedback survey, anonymity makes it easy for participants to share their thoughts without having to share their personal information. Try anonymous surveys and see responses increase!

Capture Better Responses

When participants feel comfortable sharing feedback without fear of repercussions, you’ll notice that they share more honest feedback as well - especially concerns and challenges. This helps you identify real experience gaps that you need to work on, ensuring that you make truly informed decisions that matter.

Build Trust

Participants who know that their personal data is protected are more likely to be honest and even trust the brand they’re sharing their perspective with. That’s why it’s important to ensure that your participants aren’t just told about anonymity but assured of it. We do that with a seal at the end of the survey that tells participants that their personal information is protected and will remain so.

Streamline workflows and prioritize security by bringing all of your data collection processes together.

SogoCX
Wondering how your customers feel? Dive deep and gather actionable customer data with a focused CX solution. Equipped with key metrics, leading analytics, and dynamic reports, SogoCX transforms customer experience management.
Survey platform
A wide range of features accompany each plan to deliver the performance you need. Get a free account or upgrade to personal and enterprise plans depending on your key requirements.
SogoEX
Prioritize your employees and foster a strong work culture to unleash optimum performance. Employee feedback enables you to discover process bottlenecks, knowledge gaps, and employee strengths with a platform designed to boost employee experience.

Get anonymous answers that matter

Data is key to making the right decisions. However, simply sending out a survey just isn’t enough. Whether it's employees worried about repercussions when sharing critical feedback or students feeling uncomfortable providing candid instructor feedback, simple factors can impact the quality or even quantity of the answers you receive. To ensure your participants feel safe and comfortable responding, giving you the data you need to make the right decisions, we offer guaranteed anonymity - complete with a seal to show participants that their data cannot be traced back to them. All this, while also leveraging technology to send participants reminders and increase participation without compromising anonymity.
  • Completely anonymous surveys
  • Scheduled reminders for non-participants
  • Customizable survey templates
  • Multichannel distribution

Deep dive into analytics

Once you have the right data, we can help you do the rest with ease. Sogolytics offers numerous powerful analytics to help you deep-dive into the answers, find correlations, and spot patterns to help you make meaningful decisions. Whether you’re looking to improve the employee experience, enhance your product and service offerings, or anything else - we’ve got your back.
  • Comprehensive dashboard
  • Key driver analytics
  • Journey analytics
  • Predictive analytics

Ensure seamlessness with integrations

Ensure all the information you need is available t your fingertips. With Sogolytics, we don’t just offer you a completely anonymous survey tool, we have also created one with numerous integrations, so it fits right into your digital ecosystem. Push and pull data, trigger notifications, and make sure you can take actions on the insights you receive easily.
  • Push and pull data between Sogolytics and any platform of your choice
  • Trigger survey distribution following specific actions
  • Trigger survey reminders and follow-ups
Seamless integrations to streamline processes
Create surveys that do double duty by delivering data through seamless integrations and improving decision-making via automated workflows. Sogolytics offers a powerful online survey creator which integrates with hundreds of complementary tools, including:
  • Salesforce
  • Zapier
  • API
  • Google Analytics
  • Hubspot CRM
  • Slack
  • Asana

Helping the best in the world get better

We don’t just stop at giving you a comprehensive platform. We believe in going the extra mile and helping our clients succeed.

“The Sogolytics team are the experience experts in our corner”
“We wanted to make sure whoever we chose would work with us to design our project and address concerns around anonymity and survey fatigue so we could get better responses. […] We were working together to make this a success for us, and it came through in this project.”

Brad Baker

Group Chief, Human Resources Officer

Sims Limited

“With Sogo we are able to listen to our people’s voices”
“Sogo really made an effort to try to understand our needs. The tool is easy to work with and there’s a lot of opportunity to leverage it for other uses in addition to our annual engagement survey. We’ve only scratched the surface with what we can do with it.”

Ron Shory

Global Chief People Officer

BGIS

“Our employees are now empowered to go above and beyond”
“We needed candid feedback from our employees and to have a better sense of our guests’ experiences. Other tools weren’t giving my employees the comfortability in responding.”

Maria Urquiola

Human Resources Manager

Embassy Suites, Orlando

“The Sogolytics team are the experience experts in our corner”

"We wanted to make sure whoever we chose would work with us to design our project and address concerns around anonymity and survey fatigue so we could get better responses. […] We were working together to make this a success for us, and it came through in this project.”

BRAD BAKER

Group Chief, Human Resources Officer
Sims Limited

“With Sogo we are able to listen to our people’s voices”

“Sogo really made an effort to try to understand our needs. The tool is easy to work with and there’s a lot of opportunity to leverage it for other uses in addition to our annual engagement survey. We’ve only scratched the surface with what we can do with it.”

RON SHORY

Global Chief People Officer
BGIS

“Our employees are now empowered to go above and beyond”

“We needed candid feedback from our employees and to have a better sense of our guests’ experiences. Other tools weren’t giving my employees the comfortability in responding.”

MARIA URQUIOLA

Human Resources Manager
Embassy Suites, Orlando

Surveys that do more

We go beyond offering a completely anonymous feedback tool. Sogolytics is designed with thoughtful features that help you do more, every time. And when you’re feeling uncertain or just need a little guidance, our industry-leading support team is available 24x7 to help you out!

AI-Assisted Survey Creation

Do you need a survey created quickly? Just ask our AI! A quick brief is enough to get you started, and you can add, remove, and even modify questions as you go ahead.

Extensive Survey Template Bank

Looking for some inspiration to get started? Our extensive question bank has a template for every purpose. Simply search the bank to find the template you need and get started!

Advanced Logic

Engage your participants with an interactive survey using focus mode, advanced logic, and more. Show participants only relevant questions to prevent survey fatigue, and get the answers you need, easily!

Intelligent Reminders

Not seeing the response rate you expect? Nudge answers with intelligent reminders. Tell our platform to send reminders to everyone eligible -- even though you won't know who they are! -- and reminders will be delivered without compromising participants' anonymity.

Dynamic Reports

See the changing response patterns and identify trends over time with live reports. You can even share these with colleagues who don’t have a Sogolytics account, thereby keeping everyone in the loop.

24X7 Support

Need a little more help? We have the answer! Our industry-leading support team is available at any time via email, chat, or call to help you make the most of your survey project.

Intuitive UI

Everything, just a few clicks away. Create engaging surveys, customize look and feel, and gather answers that really matter with a highly intuitive user interface. It’s as easy as that!

Presentation-Ready Reports

Win stakeholder approval with captivating reports. Once the answers roll in, spot correlations, see patterns, and uncover the nuances within the answers as Sogolytics generates presentation-ready reports with a single click.

How can I collect anonymous feedback?

It’s as simple as a click. By checking just one box, you can make any survey anonymous, creating an impenetrable wall between a participant's identity and their response. While you'll know who you invited to participate, you won't know who responded, and what you'll see in your reports is the data alone. This is ideal for employee experience surveys, but can also be helpful in various other fields, from healthcare to teacher and student feedback, market research, and more!

Best practices for anonymous feedback surveys

Anonymous surveys are best used for course evaluations, employee feedback, market research, and more. In each of these cases, it affords participants safety from potential repercussions or privacy of opinions. For example, an employee might feel that sharing critical/negative feedback might result in them losing their job or affect their changes of a promotion.

By offering anonymous surveys, you can make it easier for employees to speak their mind, giving you real data to act on. Similarly, anonymous course evaluations and market research makes it easier for participants to be candid without compromising their personal information.

As a result, when you create an anonymous survey, there are a few things you need to keep in mind:

  • Don’t ask for identifying information:

    It goes without saying that any demographic information ought to be avoided. But sometimes, identifying information can be something like “department name”, “manager” or more. Especially when some departments have only a few members, or some managers only have a few people working under them. If you must include these questions, ensure they aren’t mandatory to allow participants to skip answering should they wish.

  • Ask direct questions:

    Avoid double-barreled questions, or even leading questions. This can compromise the quality of the answers you receive, making it difficult to act upon. An example of a double-barreled question as well as a leading question would be, “Did you enjoy the course content and the course activities?"

    When the answer is a yes or no, the question then arises, what do the participants mean? Are they happy with the course content, the course activities, or both?

    The question itself leads participants to assume happiness. Instead, the right way forward would be to split this into two questions:

    • Rate your satisfaction with the course content on a scale of 1-10
    • Rate your satisfaction with the course activities on a scale of 1-10
  • Assure anonymity:

    We put the seal of anonymity on every anonymous survey, making it easy for participants to see and understand that their information will not be linked back to them. However, if you believe that participants might be feeling uncertain about sharing information without the promise of anonymity, you can always emphasize this. It could be in the beginning of the survey, in the invitation email, or however you’d like to communicate it.

FAQs

What is an anonymous response?

An anonymous survey response is disconnected from any personal identifying information. When it’s an anonymous response, Sogolytics will not track the respondents’ email address, geo-location, or even their IP address to ensure that their information is completely disconnected with any identifying information. It’s ideally used for employee feedback where employees would be worried about sharing critical information without repercussions, course evaluations where students might not like sharing criticism easily, or even market research where participants don’t want to give away their personal information. In each of these situations, the data is far more critical than personal information. After all, that’s what can help you make informed decisions!

How do I create an anonymous survey, and can I schedule reminders?

Sogolytics makes it easy to create anonymous surveys. All you need to do is check the button. Once you’ve created a survey (or opened a project), go to the design menu bar and select Anonymity - and there you have it! Before you distribute this survey, if you want to nudge participation and increase responses, you can also set up automated reminders. These will automatically be sent out by Sogolytics to your participants after a pre-determined amount of time, all without letting you know who the non-participants are, ensuring that their anonymity is protected.

What is the difference between an Anonymous and a Semi-Anonymous survey?

An anonymous survey completely respects the participants privacy, ensuring that you don’t know which responses are connected to which participant. At the end of the survey, no matter the response rate, you won’t be able to tell who all responded and who all didn’t. However, while you won’t be able to connect an answer to a participant with semi-anonymous survey, you will get a list of non-participants once the survey project has expired.

How do I assure my participants of anonymity?

Anonymous employee feedback can make the difference between taking the right next step, and taking one that makes no difference. Sometimes, even when your survey is anonymous, your participants will be worried about it. They may think that since you’re the one distributing the survey, you would still have access to information that could somehow connect their answers to their names. In order to assuage this concern, we put an anonymous survey seal in the footer of every survey. Upon scrolling over it, participants can even see a better explanation, telling them how it’s anonymous. However, to go the extra mile, you can also assure participants of this personally and share how it remains so.

Can you manage my anonymous survey project?

Sogolytics is a lot more than an anonymous feedback tool. We offer a complete feedback and experience management solution that helps you capture the feedback you need, dive deep into what it entails, and take the right next step based on powerful reporting and analytics. Moreover, we also understand that not everyone has the resources, or the people needed to execute and manage such a project. That’s why we also offer managed services. Let us know your requirements and the information about participants, and we will take care of the rest. We can work with you on survey creation to ensure that no key questions are missed, take care of the follow-ups and report creation, giving you the final report to help you view what the data is saying. Doing so also makes it easier for employees to trust the anonymity offered. After all, when the project is being managed by a third party, it adds an additional layer of assurance.

Is your anonymous feedback tool designed for employee experience?

Sogolytics offers more than an anonymous employee feedback tool. We also have SogoEX, a complete employee feedback and experience management platform that will allow you to identify engagement drivers, keep your finger on the employee pulse, and create a better work environment. You can use our template bank to explore anonymous feedback forms for employees, or even create one that is curated to your business.

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